The film was created for the launch of the Van Cleef & Arpels high jewelry Collection “Le Secret”.
It is based on the “gouachés”, the paintings made by the jewelers to create the pieces. The Van Cleef fairy enters a secret garden through a keyhole. Once the flowery hedge crossed, she will fly from jewel to jewel revealing the “secret” of each piece. The way she interacts with them explains the mechanism of each jewel.
Music by Circonflex Prod