Brace for Impact … We push the tension, take the insecurity feeling to a higher level, in order to keep the attention of the audience a few more seconds, up to an outburst of gold particles and a huge blast of sound.
Each short movie depicts a new chain of events that the spectators can prefigure, but they cannot guess the outbreak moment. So when his attention is focused to the max, the watch appears, exploding and rebuilding in a glimpse.
The colors match each watch finishings, and the forms are consistent with the watch elements.
5 chapters of 30 seconds form the set of films created for this product launch