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HAUTLENCE
CORPORATE WEBSITE
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Conception, design and development of the corporate website of Swiss watch manufacture Hautlence. |
| OVERVIEW | INFORMATIONS |
Hautlence is a young watch manufacture based in Neuchâtel, Switzerland. We have been accompanying this brand since its creation, working on most of their communication supports such as 3D movies, catalogs, user guides, website, press communication etc.
The challenge of this website was to create a balance between the expression of the very specific, futuristic and original time reading system of the watches, and the “Haute-Horlogerie” tradition conveyed by this true manufacturer.
Each collection is introduced by a 3D movie, and the collection is presented in detail with the explanation of the movement functioning.
A full section is dedicated to press and journalists, allowing them to download all necessary materials. Connected to a back office the brand can update the news and press clipping sections.
The general look and feel of the website is based on the various universes of the different ranges. In order to keep a good balance between very sharp and masculine design of some watches and the extremely feminine look of some other we chose a color range between black and off-white. The ergonomic is very simple and user friendly to meet the public of Hautlence.
The website is available in French and English
The challenge of this website was to create a balance between the expression of the very specific, futuristic and original time reading system of the watches, and the “Haute-Horlogerie” tradition conveyed by this true manufacturer.
Each collection is introduced by a 3D movie, and the collection is presented in detail with the explanation of the movement functioning.
A full section is dedicated to press and journalists, allowing them to download all necessary materials. Connected to a back office the brand can update the news and press clipping sections.
The general look and feel of the website is based on the various universes of the different ranges. In order to keep a good balance between very sharp and masculine design of some watches and the extremely feminine look of some other we chose a color range between black and off-white. The ergonomic is very simple and user friendly to meet the public of Hautlence.
The website is available in French and English
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